Through the eyes of Joshua… Whenever I go into a store, I personally don’t have high expectations for an employee’s product knowledge. If they can point me in the right direction, I’m generally satisfied. However, it is a rare treat when an employee is able to confidently talk about a product they’ve used or make […]

Through the eyes of Joshua… Korean cuisine is a rapidly blossoming market, making dishes such as Kimchi or Bibimbap as common as burgers or chicken wings. In my neighbourhood, Korean restaurants are a bit more common than your favorite fast food joint. Just recently, I decided to try a new Korean restaurant that had recently […]

The great Aldous Huxley once said that it was easier to write “ten sonnets” for the “not too inquiring critic” than one “advertisement” for “a few thousand of the uncritical buying public”. Today, we have a full fledged ad industry that generates millions of dollars by annually pumping out thousands of advertisements for your favorite […]